Home Depot Inc. Case Analysis

mansion Depot was founded in 1978 in Atlanta, Georgia. The company went overt in 1981. Their stocks were first traded in OTC (Over-The Counter) and were subsequently listed on the raw York Stock Exchange in 1984. The Chain stores were warehouses that had ample amounts of edifice materials and radix rise products targeting customers that were individual home owners and atrophied contractors. Their let was to bring the warehouse retailing concept to the home warmness effort. This was considered to be the first successful company in do-it-yourself (DIY) atom and was famous for providing high quality products with depression prices. Beside providing best quality products, the company?s distinctive give was that they provided knowing customer services. All sales personnel were needful to touch product knowledge training classes. The home improvement industry in which Home Depot is image of was a large, promptly growing and competitive industry during the 1980?s. With two charter earners in each household, families were willing to sp block off more property on home improvement projects and they rather do it themselves. therefore the DIY segment grew rapidly. This growing industry attracted many rivalrys who had a inhalation of gaining a quick and easy profit.

The success of the first third stores in 1979 encouraged the company to expand its business rapidly and chance upon the 50th store opening by the end of fiscal 1985. Due to this rapid refinement, the sales grew from $7 one million million in 1979 to $700 million in 1985. A remarkable part of this expansion plan in 1 985 was to acquire nine stores from a compet! itor store chain which was in financial difficulty, Bowater Home Centers. However, objet dart gaining market shares in the industry, the company?s net earning declined. Furthermore, in 1985, the industry and retailing in general faced a difficult period in which the strongest... If you want to get a full essay, order it on our website: OrderCustomPaper.com

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